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Posted Tuesday, 29 July 2008
As we approach the start of the academic year, the rising cost of almost everything has created a surge of interest in electronic books, in legal and unlicensed versions.
As we’ve discussed in earlier billso.com articles, college textbooks are expensive. Rising oil prices have fueled steep price increases for new books, and have driven up the prices of used textbooks.
In April 2008, Sage, Oxford and Cambridge recently sued four administrators at Georgia State University. The publishers believed that digital course packs assembled by faculty and posted to university servers violated the publishers’ copyright claims, as no licenses had been purchased for the articles or textbook chapters included in these downloads. This New York Times article called Publishers Sue Georgia State on Digital Reading Matter the Chronicle of Higher Education’s article Publishers Sue Georgia State U. for Copyright Infringement have additional details.
Meanwhile, one of the largest operators of college bookstores has purchased an e-publishing company. Follett believes that CafeScribe will become a dominant player in college e-book publishing, by helping students and faculty self-publish their materials in a social networking environment while offering electronic versions of printed textbooks. See this Will the CafeScribe Acquisition Give a Boost to Electronic Textbooks? for an interview with CafeScribe’s CEO, Bryce Johnson.
Textbook publishers have reluctantly adopted e-book and web-based publishing technologies, including multiple types of digital rights management (DRM). Some systems require students to log on or access the digital book from one specific computer. Other systems check for multiple sessions logged in with identical usernames.
Some publishers bundle web site access with new copies of their books. A coupon is included with the book, including a subscription code that gives the purchasing student 3 to 6 months of access to a companion web site that may include additional readings, exercises, downloads and streaming media. The coupon is useless after it’s used, so purchasers of the used book have to find their own access to the companion web site, or do without that material.
Scanning the material
Digital systems help publishers reduce their costs, but students continue to find way to break or defeat these systems. Creating a scanned textbook can be a labor-intensive task, but it’s manageable when the work is distributed among a group of people. The paper format of a book has been a mild form of physical rights management (PRM). There’s more discussion in this New York Times article called First It Was Song Downloads. Now It’s Organic Chemistry.
The scanned book is a collection of high-resolution image files, in which each page is captured as a single image file. Pages can be color corrected so that the final collection has natural renditions of the textbook’s colors. While this is trivial for a book that is entirely text, many college textbooks use multiple fonts, colors, images and callouts to engage the reader.
The image files are numbered in sequential order and cembedded into PDF files. If there are additional downloads or scereen captures from the companion website or optical disks, these files and the images can be compressed into a massive ZIP or RAR file.
In the past, the size of the file was a barrier to distribution. The widespread availability of broadband Internet access, along with massive, inexpensive hard drives, have driven down the average student’s costs of textbook piracy.
Encrypting the Internet
Peer-to-peer (P2P) networks are a popular distribution point for unlicensed, scanned versions of college textbooks.
ISPs and copyright holders have developed elaborate systems to monitor and disrupt P2P networks. the BitTorrent protocol includes encryption support, to help users hide the contents of their packets. This newsteevee.com article called The Pirate Bay Wants to Encrypt the Entire Internet describes how one of the most popular P2P sites, Sweden’s The Pirate Bay, has proposed nothing less than a new encryption protocol to protect Internet traffic while in transit.
Transparent end-to-end encryption for the Internets or IPETEE could be installed as an application or driver in the client’s operating system, allowing any and every net-aware application on the computer to connect with encrypted peers and servers. Of course, ISPs could still detect the patterns and quantity of traffic coming from an encrypted client, and throttle or shut down the client’s bandwidth.
In the interest of full disclosure, I’m a chapter editor on a textbook that is scheduled for 2010. It’s called Managing Through Collaboration. I’ve also published a chapter in another textbook, and I was a contributing author on a Sybex CIW Foundations book in 2002. See the billso.com books page for more details.
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Posted Tuesday, 8 July 2008
Electronic Arts is publishing an authorized version of Scrabble for US and Canadian users of Facebook. It will compete head-to-head against the popular Indian knockoff Scrabulous, which has become a popular pastime on the social networking site.
The developers of Scrabulous, Rajat and Jayant Agarwalla, may face multiple lawsuits by Hasbro and Mattel, the companies that purchased the rights to Scrabble.
The brothers contend that they are not copying Scrabble - they are merely adapting ideas for a new game. Fair use is a weak argument, as Scrabble has been sold under license in India for several decades. Scrabble is also protected under multiple patents and copyrights around the world. Scrabulous uses the same number of tiles found in Scrabble, along with identical point values, and an identical game board.
The brothers admitted in this New York times article, Online Scrabble Craze Leaves Game Sellers at Loss for Words, that they are earning at least US$25,000 in dvertising revenue from their Facebook game. Here’s a link to the Wikipedia article.
Mattel licensed its own Facebook version of Scrabble in March 2008, but the Facebook app provided by RealNetworks cannot be played by US and Canadian Facebook users. It’s trivial for Facebook to identify these users, either by IP addresses or user profiles. Hasbro owns the Scrabble license for the US and Canada, and has licensed the EA version for Facebook. Both Mattel and Hasbro considered a settlement with the brothers, but the idea was abandoned for fear of creating a precedent.
See this Associated Press story, Facebook could see a standoff over Scrabble, for more details.
Image courtesy of allyrose18 through a Creative Commons license.
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Posted Thursday, 19 June 2008
LinkedIn, which has become the leading social network for professionals, tripled its size last month. Europe, North America and India are the main sources for new members, and the site is adding 5 languages in a push beyond the English-speaking world.
I like LinkedIn. There aren’t any apps. No flashy pages. I can network with adults.
But is LinkedIn really worth a billion dollars? Maybe. Depends on how quickly LinkedIn can add useful intranet functions like private company groups and directories without breaking their business model.
See these articles on Portfolio.com and the New York Times for more details.
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Posted Wednesday, 4 June 2008
As the rumors swirl about a new iPhone model, there’s speculation that the phone will include a GPS chipset. The original iPhone simulated GPS though some Google technology, as described in this Business Week article by Arik Hesseldahl. He believes that Apple might wait on true GPS, and add it to the 3rd generation iPhone in 2009.
I think that we will see a GPS-enabled iPhone this month. Om Malik claims the new iPhone will have new GPS capabilities because of FCC regulations. Emergency 911 services are just one way that GPS can help mobile phone users.
Google engineers have been working hard on the company’s Android platform for mobile phones. This is a Linux-based system that can be used in a wide ranges of devices, from low-power basic models to CPU-intensive touch screen devices.
It’s about advertising revenue
Google, Apple and advertisers really want mobile phones to produce ongoing revenue streams, and the easiest way to do that is by placing advertising on the devices.
The Android platform will let Google serve ads onto these phones in a seamless, personalized manner. GPS chips help content providers find and serve appropriate ads based on the user’s location.
Apple and Google saw early indications that users wanted accurate location-based mobile services within the first 3 months of iPhone service in the US, according to another Om Malik article. Google Maps usage on iPhones rose quickly, while YouTube usage lagged.
The first generation iPhone suffers from its slow EDGE connection to AT&T’s network. Users want to access location-based services when they are on the move, away from WiFi networks. YouTube is a connection-intensive application, and a good indicator of user acceptance for bandwidth-intensive, media-rich location-based service.
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Posted Monday, 12 May 2008
There are plenty of great free software applications and services available on the Web.
In some cases, payment removes advertising and enables more features. Some require a subscription or a one-time payment.Sometimes the payment is merely a donation to a one-man operation that wrote the code.
Here’s a few quick lists of what I’m using, inspired by this discussion on Weblog Tools Collection:
Keep in mind that my recommendations are for the consumer or individual versions of each service. Some products are available in corporate or enterprise versions for a fee.
Free software and services that I would pay for, along with links to each service’s “about” or home page:
- Craigslist, if only to get the spam and junk postings off the classified portion of the service.
- del.icio.us, my second favorite social bookmarking service. I’m waiting to see what happens to Yahoo, the company that owns del.icio.us and also owns my next choice..
- Flickr, for the Pro account features.
- Google Earth, to get enhanced features on the Mac application.
- MacUpdate, for enhanced features on this Mac software update service.
- PayPal, so I could have a business account.
- Skype, for unlimited calling.
- StumbleUpon, my favorite social bookmarking service, to get some extra features as a sponsor.
- TextEdit, my favorite text editor for Windows.
Here’s a list of free software and services that I wouldn’t pay to use, because the ROI just isn’t that great:
- avast, my favorite virus scanner for Windows and Mac.
- Firefox, the best web browser for the Mac and Windows.
- Gmail, because the keep adding more storage space to my free accounts anyway.
- Twitter, a microblogging service that supports SMS and a variety of web and software clients
- Twitterific, a Mac twitter client. I can live with the occasional ad.
- WinZip and other file compression programs.
- WordPress, the software I use to run the billso.com web site. It’s fabulous, free, and there’s no real reason to pay for it. Many WordPress developers earn consulting income from clients who need
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