billso.com

http://starbulletin.com/print/2005.php?fr=/2006/04/12/business/story01.html

Check our earlier discussions. These restaurants are using a call center in Santa Maria, California. The article has a brief discussion that details what the call center reps do on each call, and describes how the call center works with each restaurant to take the orders.

Tech: McDonald’s aims to make fast food faster - Jun. 18, 2004: “McDonald’s, which only recently admitted its service problems and vowed to fix them, is ironing the kinks out of technology some believe will transform fast food the way similar systems have revolutionized bank transactions and airport check-ins. Each kiosk allows a customer to place an order directly with the kitchen, using a touch screen with pictures of food, English or Spanish text and verbal prompts. ”