EMI to sell DRM-free music on iTunes

by billso on Monday, 2 April 2007

I first men­tioned that Steve Jobs was inter­est­ing in offer­ing DRM-free music in this post from Feb­ru­ary 6. Today Apple announced that EMI will offer files with­out DRM (dig­i­tal rights man­age­ment) on iTunes, for an extra 30 cents per track. These files will be deliv­ered in Apple’s AAC for­mat and encoded at 256 kbps, which is twice the qual­ity that EMI was offer­ing. iTunes cus­tomers can upgrade EMI songs that they pre­vi­ously pur­chased from iTunes for 30 cents per track.

Whether or not con­sumers will pay for the free­dom to copy their dig­i­tal tracks remains to be seen.

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