More battery recalls rock Sony

by billso on Sunday, 1 October 2006

From Busi­ness WeekThe world­wide recall of Sony lithim-ion lap­top cop­muter bat­teris now involves 7 mil­lion bat­ter­ies and 6 com­puter man­u­fac­tur­ers, includ­ing Apple, Dell and Lenovo.

The Lenovo recall fol­lows an inci­dent in which a ThinkPad T43 caught fire Sept. 16 at Los Ange­les Inter­na­tional Airport.

See news.com for more details.

Of course, get­ting con­sumers to return their defec­tive bat­ter­ies can be dif­fi­cult, even when the value of each fresh replace­ment bat­tery is well over US$100, accord­ing to ana­lyst Roger Kay:

The recall accep­tance rate is really, really low. Peo­ple just don’t do it. They say, ‘It’s too much of a pain, I don’t want to deal with it, I don’t have time.’ So if these guys get a 20% to 25% response rate, that’s a big deal…

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