Strategy: N. Venkat Venkatraman writes in Other Voices: The Real Impact Of IT Is Just Beginning: “So the debate is: does IT matter? Has IT reached such a state of commoditization or utility that we can just focus on lowest-cost IT infrastructure? If so, can (and should) senior managers let go of their responsibility to manage it? Has managing IT become a routine, boring job that does not require astute managers who can devise new drivers of competitive advantage and value creation?”
It’s yet another response to Nicholas Carr’s May HBR article, “Does IT Matter?” His point is valid: the rate of technological change is now so swift that technology can no longer support sustainable competitive advantage.
