Post 850

by billso on Friday, 27 June 2003

Strat­egy: N. Venkat Venka­tra­man writes in Other Voices: The Real Impact Of IT Is Just Begin­ning: “So the debate is: does IT mat­ter? Has IT reached such a state of com­modi­ti­za­tion or util­ity that we can just focus on lowest-cost IT infra­struc­ture? If so, can (and should) senior man­agers let go of their respon­si­bil­ity to man­age it? Has man­ag­ing IT become a rou­tine, bor­ing job that does not require astute man­agers who can devise new dri­vers of com­pet­i­tive advan­tage and value creation?”

It’s yet another response to Nicholas Carr’s May HBR arti­cle, “Does IT Mat­ter?” His point is valid: the rate of tech­no­log­i­cal change is now so swift that tech­nol­ogy can no longer sup­port sus­tain­able com­pet­i­tive advantage.

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